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View Full Version : He doesn't want to be prez... he really wants a media empire :)



Norman Bernstein
06-16-2016, 08:55 AM
Maybe being President just won't feed his ego sufficiently :)


Vanity Fair (http://www.vanityfair.com/news/2016/06/donald-trump-tv-network): “Trump is indeed considering creating his own media business, built on the audience that has supported him thus far in his bid to become the next president of the United States. According to several people briefed on the discussions, the presumptive Republican nominee is examining the opportunity presented by the ‘audience’ currently supporting him. He has also discussed the possibility of launching a ‘mini-media conglomerate’ outside of his existing TV-production business, Trump Productions LLC.”

“He has, according to one of these people, enlisted the consultation of his daughter Ivanka Trump and son-in-law, Jared Kushner, who owns the The New York Observer. Trump’s rationale, according to this person, is that, ‘win or lose, we are onto something here. We’ve triggered a base of the population that hasn’t had a voice in a long time.'”

oznabrag
06-16-2016, 09:01 AM
Maybe being President just won't feed his ego sufficiently :)


We’ve triggered a base of the population that hasn’t had a voice in a long time.

Ugh.

TomF
06-16-2016, 09:15 AM
Yeah, I mostly figured Trump's run was about building his brand. This isn't surprising - it's an obvious new profit center for him. I just dunno what will happen to the empire when he passes on - Trump's not a young man, and there's likely not more than 10-15 years left in his prime asset.

Keith Wilson
06-16-2016, 09:36 AM
Jonathan Chait this morning, up to his usual standard (emphasis added):


Is Trump’s ‘Campaign’ Just a Scheme to Launch Trump TV?
By Jonathan Chait

Donald Trump might actually know what he's doing here. Photo: The Washington Post/Getty Images
Donald Trump is the first major-party nominee whose basic motive is the subject of sincere curiosity. Every other figure who secured the nomination of one of the two main governing parties clearly did so as part of a plan to get elected president. It is possible that this is Trump’s plan, too. But it’s also possible that it’s not, which is one of the things that makes his candidacy, or perhaps his “candidacy,” so unusual.

It is increasingly clear that Trump’s actions are inconsistent with any rational plan to become president. He is unpopular on a scale that defies historical precedent, utterly loathed by overwhelming majorities. Some people believed Trump was merely playing the part of a right-wing provocateur in order to stand out from the field and win his party’s nomination, and would “pivot” to the center afterward, but these hopes have been dashed. Trump has only become more hated. Nor is he doing basic tasks required of a nominee. When he was asked to call two dozen major Republican donors, Politico reports, Trump called three of them and then packed it in.

It is entirely possible that Trump is simply in way over his head — he wants to be president but doesn’t know how to go about it, and he trusts his own instincts far too much. The alternate possibility is that he has a different motive. In this scenario, Trump is not completely incompetent, but is shrewdly, or at least rationally, following a plan to enrich or otherwise gratify himself. The trouble has always been discerning what such a plan could be.

Trump’s campaign has not helped his branding business. To the contrary, it seems to be doing enormous damage. He has lost clients already, and will probably continue to do so. If your last name is synonymous with racism and misogyny, you can’t sell your name to golf courses and restaurants, which have dropped him left and right. Being adored by 30 percent of the country and hated by the rest is a recipe unsuited either for winning nationwide office or selling consumer products.

What it could well be is a plan to launch an independent media organ. Sarah Ellison reports that Trump is exploring the possibility of a television or other media venture that would cater to his loyalists. “According to several people briefed on the discussions, the presumptive Republican nominee is examining the opportunity presented by the ‘audience’ currently supporting him,” she writes. “He has also discussed the possibility of launching a 'mini-media conglomerate' outside of his existing TV-production business, Trump Productions LLC.” According to Ellison, Trump chafes at the way media have been able to make money off his antics without him getting a cut — a piece of reporting that happens to comport with Trump’s frequent public boasts about the ratings he commands and the money others are making off him.

And if this is Trump’s plan, it makes sense. Perhaps he grasps a truth the official Republican Party has refused to acknowledge: The conservative base is a subculture. It is a numerically large subculture, but a subculture nonetheless. It rejects the moral values of the larger society and wallows within its own imaginary world, in which Barack Obama is a foreign-born agent of anti-American interests, global warming is a lie concocted by greedy scientists or perhaps the Chinese, and hordes of foreigners are rendering the United States unrecognizable. The greater the gulf between the reality perceived by Trump’s supporters and the reality experienced by the rest of the world, the worse for the Republican Party, but all the more profitable for the media that can cater to their delusions. Figures like Rupert Murdoch, Ann Coulter, and Rush Limbaugh have grown rich doing so. Trump may have figured out that there’s no reason he should work for them when he can cut out the middleman.

Gerarddm
06-16-2016, 09:44 AM
Considering the damage done to the Trump commercial name, that last paragraph, and particularly the last two sentences, really hits the nail on the head. Squarely.

Norman Bernstein
06-16-2016, 09:44 AM
Of course, we're all guessing here... but it all makes a sort of perverted sense, if you think about it. Donald Trump may be many things, but he's certainly a narcissist, and he's certainly not stupid. A failed Presidential run provides billions of dollars worth of free publicity, and in the end, he walks away as far more of a national figure than he EVER was.

If it's true, then it's genuinely bad news for the GOP, and remarkably GOOD news for the Democratic Party, which, if they had to run against a genuinely strong Republican candidate, might have had a tough time holding on to the White House.

It sort of figures, doesn't it.... that Trump would put his own interests first, utterly ignoring the plight of the party which he used and abused like a rented mule.

Jim Bow
06-16-2016, 10:38 AM
Will he be as successful as Sarah Palin has been? A couple of failed "reality" shows?
How is Glen Beck's empire doing?
Trump would be better off finding Jesus and hosting a "send your dollars" TV network.

TomF
06-16-2016, 10:40 AM
I figure Jesus is hiding.

ShagRock
06-16-2016, 11:01 AM
Maybe being President just won't feed his ego sufficiently :)

But it sure does feed yours.

ShagRock
06-16-2016, 11:03 AM
Jonathan Chait this morning, up to his usual standard (emphasis added):

His usual is pure propaganda.

B_B
06-16-2016, 11:53 AM
So what's Trump going to do when he wins? He's trying his hardest not to, but he will ....

ShagRock
06-16-2016, 12:16 PM
For Norm


https://www.youtube.com/watch?v=fqgZ4iFccW8

CWSmith
06-16-2016, 12:31 PM
I mostly figured Trump's run was about building his brand.

This may well have been true when he started, but a narcissist never has enough attention. He wants to be President and he wants to make money off his brand.

TomF
06-16-2016, 12:32 PM
I see why he and Putin admire each other.

Figment
06-16-2016, 12:37 PM
i figure jesus is hiding.

gold.

ShagRock
06-16-2016, 12:41 PM
I see why he and Putin admire each other.

Why when you should worry about people admiring you?

TomF
06-16-2016, 12:43 PM
I don't much worry about people admiring me, or not.

I worry more about Trump and Putin sharing their mutual admiration.

ShagRock
06-16-2016, 12:47 PM
I worry more about Trump and Putin sharing their mutual admiration.

How is that a worry?

TomF
06-16-2016, 12:51 PM
How is that a worry?Are you unfamiliar with Putin's regime?

George Jung
06-16-2016, 12:52 PM
Don't feed the troll! :arg Jus' roll that rock it's been hiding under, right back in place.

ShagRock
06-16-2016, 01:23 PM
Don't feed the troll! :arg Jus' roll that rock it's been hiding under, right back in place.

You should read the real Doc Jung...you might gain a wee bit of enlightenment.